Skip to content

Cart

Your cart is empty

Soft Minimal

Minimalism with the cold taken out: vases, cushions, throws, lighting, ceramics and quiet objects in oatmeal, bouclé and rounded shapes. One considered piece per surface is usually enough, and for gifting there is our minimalist gift ideas edit.

Soft Minimal is minimalism with the cold taken out of it. The discipline stays, so clutter is still the enemy and every piece still has to justify itself, but the palette warms up and the edges round off.

Think oatmeal rather than white, bouclé rather than leather, curves rather than corners. It is the difference between a room that impresses people and a room people actually want to sit down in. Shadow and daylight are part of the scheme, which makes it work particularly well in a New Zealand home with good light and not much wall.

Our Soft Minimal range covers vases and vessels, cushions and throws, lighting, ceramics and quiet decorative objects in warm neutrals. One considered piece per surface is usually the answer.

Buying for a minimalist rather than styling your own room? See our minimalist gift ideas.

How is Soft Minimal different from minimalism?
It keeps the discipline, so clutter still goes, but warms the palette and rounds the edges. Think oatmeal instead of stark white, bouclé instead of leather, and organic shapes like the Harmie vases instead of hard geometry.

What colours suit a Soft Minimal room?
Warm neutrals: oat, cream, sand, stone and soft grey, with black used sparingly for contrast. Keep whites warm rather than blue-toned, and let texture in linen, ceramic and timber do the work colour would.

How many objects should go on a shelf?
Fewer than you think. One considered piece per surface is often enough, or a pair with a clear gap between them. If a shelf feels empty, add height with a vase and a stem rather than more objects.

Is there a book about Soft Minimal design?
Yes. Soft Minimal by Norm Architects, published by Gestalten, sets out the thinking behind the look through real interiors. It also works as a coffee table book, which suits the style well.

Recently viewed

Journal

A couple chatting at a pale oak kitchen island in a white Nancy Meyers style kitchen with olive branches

The Nancy Meyers Look, Made for a New Zealand Home

Nancy Meyers never made a film about houses, yet half of us remember the kitchens better than the plots. Here is what actually makes those rooms work, and how we would bring the look home to a New ...

Read more
Wavy marble tray holding a candle beside peonies, a scalloped bowl and books

Gift Ideas by Price: Considered Gifts Under $15, $50, $100 and Beyond

A budget is not a limitation, it is a brief. Whether you have $15 for a Secret Santa or a bigger number for someone who matters, the aim is the same: a gift that looks chosen rather than grabbed. H...

Read more
Wavy-stemmed table lamp with a pleated shade, white orchids and glassware on a round side table beside a boucle chair

Why Your Choice to Shop Small Matters More Than You Think

A few days ago I turned down an interview with a national news programme about the impact big-box retailers have on small independent stores. Not because I had nothing to say, but because I was too...

Read more